Late Thursday, as rumors swirled about a shooting at Brown University, CNN’s Kaitlan Collins used social media, pointing out the conflicting information and pointing viewers to her channel's 9pm newscast.
While CNN is certainly not a impeccable news source, her statement seemed accurate for a lot of people. It is one of the broadcasters where you can find reality-based and mostly dependable reporting – particularly during fast-moving events such as the one developing in the vicinity of a New Hampshire storage facility.
A Vulnerable Position During a Corporate Struggle
Yet CNN, now four and a half decades old, finds itself in a precarious situation as two huge media empires compete for ownership of its parent company, Warner Bros Discovery.
Regardless of who wins, the fate of CNN has become part of a major game of business acquisition, instead of as a question of what helps the news-consuming public.
“Here is one more case of the deep structural problems with origins in many years of regulatory actions,” said Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the Pennsylvania University.
The conjecture about the future owner of Warner Bros Discovery – could it be Netflix or Paramount Skydance? – fails to grasp a more important point.
“The narrative is crafted as a business story with influential figures as the main characters, but there is scant discussion of the societal benefit,” Pickard explained.
The Complicating Layer: The Former President
This situation is complicated by Donald Trump’s views about a network he has long portrayed as perhaps his chief “fake news” antagonist.
Remember the chants of “CNN sucks!” at his rallies, his administration’s punitive revocation of reporter Jim Acosta’s press credentials, or his clashes with Collins in official meetings.
Trump now asserts that the network requires new ownership. Many see this as a desire for ownership that will insulate him from journalistic oversight. That is part of why he appears to support Paramount Skydance, which has made a hostile bid.
Trump has reason to prefer that bidder more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently placed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.
An Outcome of Further Turmoil
Significantly, if Netflix wins, CNN and other cable outlets would first be carved out into a standalone company. Such a move could be a welcome development to many at the network, but it’s hardly a safe harbor. That setup could pave the way for CNN for a future sale. There is no finish line.
According to Timothy Wu, a great deal of this is illegal, anyway. The influential voice of big tech’s dominance recently argued that competition laws should prohibit both deals.
“Both acquisition attempts would be detrimental to the country, and both should be contested by the government,” Wu recently wrote.
The Fundamental Issue and a Potential Solution
Whatever happens regarding CNN, the larger issue persists.
“Our current system is a very anti-democratic system, but we must resist a sense of powerlessness,” Pickard emphasized. Regulatory choices – dating back to the 1930s and 1940s – helped to build this hyper-commercialized monster, and different policy decisions can tackle it.
Can reform occur in an era where the top communications regulator will not confirm that the agency is independent? Change is a distant prospect now, but that should not imply it will not happen in the future.
Initiatives that strengthen independent news organizations, reinforce local journalism, finance public media, and prohibit the accumulation of media power in too few hands are not only possible – they are essential for a healthy democracy.
In the world of media ownership, bigger isn’t better. And news organizations such as CNN shouldn’t be pieces in the latest acquisition battle.